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Step 3: Use Practice Tests
The last step in the preparation process for the Microsoft MB-220 exam is self-evaluation. This step involves the use of practice tests and sample questions to assess your understanding of the material.
Microsoft MB-220 exam is intended for professionals who have a strong background in marketing and are familiar with marketing automation concepts. MB-220 exam covers a wide range of topics related to marketing automation, such as lead management, email marketing, event management, customer journey orchestration, segmentation, and reporting. MB-220 exam also tests the candidate's knowledge of the Microsoft Dynamics 365 Marketing application and its features, such as marketing lists, campaigns, forms, and landing pages.
NEW QUESTION # 36
You are a marketing professional for Contoso, Ltd.
You have set up a webinar event showcasing the new features of a new product. On the event record, you have set Allow anonymous registrations to Yes. When you check the portal website, you notice that you must create a registration account to register for the event.
Why might the event require you to register anonymously, despite the setting above?
- A. You must republish the event.
- B. Your portal is a site hosted externally.
- C. Your portal is Dynamics Native Portal.
- D. Your portal is a site hosted by Dynamics 365 Portals.
Answer: B
Explanation:
Section: Topic 7, Manage events and webinars
Explanation/Reference:
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-event-portal
NEW QUESTION # 37
DRAG DROP
You are an administrator working on a marketing campaign.
You need to understand the various types of digital content that are available for use with marketing.
Which Content Types match with the Purposes that are listed? To answer, drag the appropriate Content Type to the correct purpose. Each Content Type may be used once, more than once or not at all. You may need to drag the split bar between panes or scroll to view the content.
NOTE: Each correct selection is worth one point.
Select and Place:
Answer:
Explanation:
Section: Topic 3, Create and manage marketing forms and pages
NEW QUESTION # 38
DRAG DROP
You are a marketing professional.
You need to create a marketing form that will include a subscription list you have already created. The marketing form will be finalized by a colleague.
Which three actions should you perform in sequence? To answer, move the appropriate actions from the list of actions to the answer area and arrange then in the correct order.
Select and Place:
Answer:
Explanation:
Section: Topic 3, Create and manage marketing forms and pages
Explanation/Reference:
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-subscription- center#add-a-subscription-list-to-a-subscription-form
NEW QUESTION # 39
Based on ProseWare's licenses and subscriptions, which two items are within allowed limits? Each answer
represents a complete solution.
- A. Litmus inbox Previews = 100 per month
- B. Marketing Contacts = 24,500
- C. Australia Business Unit has 10 regular Users and 1 Administrator User
- D. Marketing Emails Sent = 1,755,983
Answer: B,D
NEW QUESTION # 40
Drag and Drop Question
You are an event coordinator for a company.
You are creating a multi-day conference event that will include multiple sessions and tracks.
For each use case shown below, which track type should be used? To answer, drag each use case to the appropriate track type. Each use case may be used once, more than once or not at all. You may need to drag the split bar between panes or scroll to view the content.
NOTE: Each correct selection is worth one point.
Answer:
Explanation:
Explanation:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-event
NEW QUESTION # 41 
Your company is expanding its service offering to people who live in Europe.
You must configure your marketing system for compliance with European privacy requirements.
Which three activities should you perform in sequence? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.
Answer:
Explanation:
Explanation
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/gdpr
NEW QUESTION # 42
Your marketing department will be creating multiple email messages to be used in several customer journeys.
To prepare for this, you need to create content settings to determine the dynamic values to be used.
What is the maximum number of Content Settings that can be set as default for multiple customer journeys?
- A. 0
- B. 1
- C. 2
- D. 3
Answer: C
Explanation:
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/dynamic-emailcontent#
content-settings
NEW QUESTION # 43
You have created a customer journey that does the following:
Sends an email regarding a country/region-specific promotional offer.
Creates a phone call activity and sends a text message to the contact.
Which set of actions should you take to activate your customer journey?
- A. Check the country/region, check the localization check box. Validate, and then Publish.
- B. Check the localization check box. Validate, check for errors, and then Publish.
- C. Verify the segment and email language, check for errors, and then Go Live.
- D. Verify the segment, check the country/region. Validate, and then Go Live.
Answer: C
Explanation:
Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/customer-journeys-create-automated-campaigns
NEW QUESTION # 44
You are creating a customer journey that sends an email newsletter to a subscription list advertising a limited time offer.
The customer journey start and end dates are May 24 through May 29. The customer journey is configured to send the email, wait one (1) week, then send a follow-up email reminding customers to take advantage of the offer in the newsletter.
Which error should you expect to see in the customer journey designer?
- A. The Newsletter Email tile will give you an error saying the email is being sent out of date range.
- B. The Follow-up Email tie will give you an error saying it cannot be sent outside the specified journey date range.
- C. The Wait tile will give you an error saying the tile is set to expire after the journey end date.
- D. The Audience tile will give you an error saying the journey cannot proceed due to date misconfiguration.
Answer: C
NEW QUESTION # 45 
You are a marketing professional.
You need to create a subscription center marketing page that will include a subscription list you have already
created. The marketing page will be reviewed by a colleague.
Which three actions should you perform in sequence, to create a Subscription center form? To answer, move
the appropriate actions from the list of actions to the answer area and arrange them in the correct order.
Answer:
Explanation:
Explanation
Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/set-up-subscription-center
NEW QUESTION # 46
You are helping the marketing department set up a general purpose form.
You want to allow the form layout and design to be available as an easy start when creating new forms in the future.
Which three actions should you perform in sequence? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order
Answer:
Explanation:
Explanation
NEW QUESTION # 47
DRAG DROP
You want to create a method that will alert sales people when a lead is ready to be sold to.
This method should automatically move the lead to the Sales-Acceptance stage of the lead life-cycle.
Which four steps must you take, in order to complete your task? (Choose four.) To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.
Select and Place:
Answer:
Explanation:
Section: Topic 4, Manage leads
Explanation/Reference:
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-lead-scoring
NEW QUESTION # 48
You are creating a customer survey and you want to get good responses.
You need to analyze the responses to provide actions to best suit your organization.
Which three responses are considered best practice? (Choose three.) Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.
- A. Make your surveys long so that you customers can get a chance to provide as much information as possible.
- B. Try to organize the survey in a way that groups all related questions together in sections.
- C. Define an objective for your survey so that you can ensure that all questions serve that objective.
- D. Previewing or testing your survey is unnecessary because your survey tool will automatically catch errors.
- E. Be sure to mention the estimated time to complete, along with a brief overview in your invitation.
Answer: B,C,E
Explanation:
https://docs.microsoft.com/en-us/dynamics365/customer-engagement/voice-of-customer/plan- survey
NEW QUESTION # 49
You are the administrator for your company's Dynamics 365 for Marketing application. You are responsible for ensuring that the current constraints of your subscription are not exceeded.
You want to establish monitoring for the critical components that drive additional subscription costs.
Which three subscription limits can you monitor at Settings > Advanced Settings > Others > Quota Limits?
(Choose three.) Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.
- A. the total number of emails that your company has sent this month and the total number of emails remaining in the month
- B. the total number of marketing contacts that you can have in your database according to your current Dynamics 365 for Marketing subscription
- C. the total number of surveys that your company has sent this month and the total number of surveys remaining in the month
- D. the total number of inbox previews that your company has used this month and the total number of inbox previews remaining in the month
- E. the total number of marketing contacts that you can have in your database according to your current Dynamics 365 for Marketing subscription and the number of contacts remaining in your subscription
Answer: A,B,D
NEW QUESTION # 50
Drag and Drop Question
You are the administrator at Contoso, Ltd. You need to create a marketing email to notify customers when a card has been abandoned on the company website.
Which five actions in sequence are required to create an email that is ready to send? (Choose five.) To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.
Answer:
Explanation:
Explanation:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/create- marketing-email
NEW QUESTION # 51
As the Dynamics 365 Marketing functional consultant, it is your responsibility to make sure your company stays within the quota limits defined by your subscription. The current subscription includes a quota of 10,000 contacts and 100,000 Marketing email messages.
Your manager wants you to create a monthly report showing usage.
When you navigate to Quota Limits, which items will you be viewing to create the required report? To answer, drag the appropriate element to the correct data point. Each element may be used once, more than once, or not at all. You may need to drag the split bar between panes or scroll to view content.
Answer:
Explanation:
Explanation
Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/quota-management
NEW QUESTION # 52 
You are a marketing professional.
You need to create a subscription center marketing page that will include a subscription list you have already created. The marketing page will be reviewed by a colleague.
Which three actions should you perform in sequence, to create a Subscription center form? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.
Answer:
Explanation:
Explanation
Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/set-up-subscription-center
NEW QUESTION # 53
DRAG DROP
Your marketing department has given you a list of requirements.
Which requirements will you be able to meet by utilizing the tools in Dynamics 365 for Marketing? To answer, drag the appropriate requirement to the correct column. Each requirement may be used once, more than once or not at all. You may need to drag the split bar between panes or scroll to view the content.
NOTE: Each correct selection is worth one point.
Select and Place:
Answer:
Explanation:
Section: Topic 1, Configure marketing applications
Explanation/Reference:
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/prepare-marketing-emails
NEW QUESTION # 54
In preparing for going live with your customer journey you select "Check for Errors" in the command bar.
Which three functions does this command provide? (Choose three.) Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.
- A. checks for common errors and shows an error message with advice for fixing them
- B. makes sure all required target segment(s) meet your goals
- C. makes sure all required marketing emails and pages are assigned and published
- D. checks to ensure prerequisites are met
- E. checks for active links to the marketing services that host your email messages
Answer: A,C,D
Explanation:
Section: Topic 6, Manage customer journeys
Explanation/Reference:
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/customer-journeys-create- automated-campaigns
NEW QUESTION # 55
You are a Dynamics 365 Marketing functional consultant.
You have created a Subscription Form that lives on a marketing page in a marketing website.
The form is active, and you need to see how many submissions have been received.
In which three places can you find information on form submissions? Each correct response presents a complete solution.
- A. Customer Journey Insights
- B. Website Insights
- C. Marketing Page Insights
- D. Marketing Form Insights
- E. Customer Voice submissions
Answer: B,C,D
Explanation:
Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/insights
NEW QUESTION # 56
You have been tasked with creating a customer journey for leads located in the Northwestern United States.
Which two conditions must be true in order for the lead to receive your customer journey? (Choose two.) Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.
- A. The lead must be associated with a contact record.
- B. Bulk Email must be set to "Allow".
- C. Follow Email must be set to "Allow".
- D. The lead must be associated with an account record.
Answer: A,B
NEW QUESTION # 57
To meet privacy and reporting standards, which three items does Litware require for segments? Each answer
represents a complete solution.
- A. Contacts blocked due to quotas will be added to a new segment.
- B. Segments should be Dynamic.
- C. Segments must include sorting by privacy requirements.
- D. Segments must include sorting by the Building Location entity.
- E. Segments should be Static.
Answer: A,B,D
Explanation:
* A custom entity called Building Location is used as a reference for every contact. All segments need to
include sorting by this entity.
* Every Customer Journey should be analyzed while running to evaluate any Contacts that are stopped. If
the Contact stopped because Litware, Inc. reached the send quota for the month, the blocked Contacts
should be added to a new segment and retried on the first of the following month.
* Segments must be dynamic in order to comply with GDPR regulations. Any bounced emails or
unsubscribes will immediately be marked as such and no longer used.
NEW QUESTION # 58
......
The MB-220 exam consists of 40-60 multiple-choice questions that need to be completed within 180 minutes. Candidates who take MB-220 exam are expected to have a good understanding of the marketing business processes and the Dynamics 365 Marketing application. They should also be able to configure the Dynamics 365 Marketing application, design and implement marketing campaigns, and analyze campaign performance using various marketing tools.
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