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Salesforce Media-Cloud-Consultant Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Media Cloud Solutions and Features | - Core product capabilities
|
| Topic 2: Media Industry Knowledge | - Advertising and media ecosystem fundamentals
|
| Topic 3: Integration and Implementation | - System integration patterns
|
| Topic 4: Audience and Campaign Management | - Audience segmentation and activation
|
| Topic 5: Media Cloud Architecture and Data Model | - Core Media Cloud data objects
|
Salesforce Media Cloud Consultant Sample Questions:
A company is planning to adopt media cloud and has requirements around the relationship between clients and their advertising agencies, where they want to capture the role of each agency so they can identify clearly what is the agency of Record. They also have requirements to map contacts within the agencies. How should the media cloud data model be used to represent these relationships?
- A. advertisers and agencies should be created as accounts and contacts as contacts, and the party modelshould be adopted to define the relationship between them.
- B. advertisers and agencies should be created as accounts, and a custom lookup field should be created to represent the client/agency relationship Contacts should be created under the accounts.
- C. advertisers and agencies should be created as accounts, with agencies listed as child accounts to the client accounts, with contacts related to those.
- D. advertisers should be created as accounts, and agencies should be represented by a custom field added to the contact object. Contacts should then be assigned to the accounts
Correct Answer: A 🗳️
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Which industries CPQ API method needs to be called from the integration procedure that returns the pricing information from the out-of-the-box pricing plan?
- A. putCartsItems
- B. priceCart
- C. createCart
- D. postCartsItems
Correct Answer: B 🗳️
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During a google ad manager (GAM) order orchestration, which two steps does a media planner need to complete manually in the GAM server?
- A. check availability of inventory in GAM
- B. create order in GAM
- C. associate the creatives to a line item in GAM
- D. check if creatives are loaded in GAM
Correct Answer: C,D 🗳️
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A consultant working on the implementaion of media cloud for publishing company has been asked by an IT Manger at the publishing company to better understand the structure of media cloud data model. How should the consultant describe the characteristics of media cloud data model?
- A. it is composed of custom objects with no extensions.
- B. it is composed exclusively of custom objects
- C. it is composed of custom and standard objects.
- D. it is composed exlusively of standard objects
Correct Answer: C 🗳️
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Apublisher is working with agents, which is Home's agency, to advertise Home's products. How should a Consultant create and relate these records in Advertising Sales Management (ASM)?
- A. create a home account and create an agents account with an agency record type
- B. create a home acount and agents as a contact on the home account.
- C. create a home account and create an agents account with a brand record tyoe
- D. create home and agents as accounts without specific record types.
Correct Answer: A 🗳️
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