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Salesforce Marketing-Cloud-Consultant Exam

Salesforce Marketing-Cloud-Consultant Exam is related to Salesforce Certified Marketing Cloud Consultant Certification. This exam validates the candidate ability to implement Marketing Cloud Email Studio, Journey Builder, Automation Studio, Content Builder, Contact Builder, and Marketing Cloud Connect in a customer-facing role. It also deals with the ability to administrate and configure Marketing Cloud Email application, marketing Cloud by demonstrating implementation design best practices, executing the deployment of campaigns, and finalizing custom solutions for customers.

How much Marketing-Cloud-Consultant Exam Cost

The price of the Marketing-Cloud-Consultant exam is 200 USD and retake exam fees is 100 USD plus applicable taxes.

Reference: https://trailheadacademy.salesforce.com/certificate/exam-mce-consultant---MCE-Con-201

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Salesforce Marketing-Cloud-Consultant日本語 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Email Marketing18%- Configure AMPscript for dynamic content
- Create and optimize email content
- Implement A/B testing andsend time optimization
- Ensure deliverability and inbox placement
- Apply template and content block strategies
Topic 2: Discovery and Design18%- Define success metrics and KPIs
- Identify integration points and data flows
- Gather requirements and understand business objectives
- Document current state and desired future state
- Analyze customer data and segmentation needs
Topic 3: Marketing Cloud Configuration18%- Manage sender profiles and deliverability settings
- Implement data management and data extensions
- Set up users, roles, and permissions
- Configure account settings and business units
- Configure lists and populations
Topic 4: Automation and Data Management14%- Utilize automation studio effectively
- Configure imports and exports
- Build and manage automation workflows
- Implement SQL activities for data processing
- Manage contact data and data hygiene
Topic 5: Customer Journey Design18%- Implement triggered and real-time journeys
- Build decision trees and branching logic
- Map customer journeys across channels
- Utilize Journey Builder features and best practices
- Apply personalization and dynamic content
Topic 6: Reporting and Analytics14%- Configure and interpret standard reports
- Provide actionable insights and recommendations
- Analyze campaign performance
- Build custom reports and dashboards
- Track engagement and conversion metrics

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